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Newsprint: Canadian
Supply and American Demand
by Thomas R. Roach
Newsprint
documents
the growth of the Canadian newsprint industry and its traditional
reliance on U.S. markets .During the final years of World War
I, U.S. advertisers combined the effectiveness of mass advertising
with newspapers as a medium for delivery. This combination led
to a tremendous increase in newspaper consumption in North America
and Canada's newsprint industry grew rapidly in response. In
more recent years, significant market shifts, a strong Canadian
dollar, environmental concerns, and competition from new mills
in the U.S. South and overseas have brought newsprint's future
into question. The
author offers suggestions for the future of Canadian newsprint
based on a careful study of the past. Roach discusses export restrictions
and tariffs, government intervention, the changing structure of
Canadian forests, international competitiveness, and new approaches
to fiber production.
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©
1994 by the
Forest History Society.
56 pp.; 19 color figures;
7 tables.
$9.95
plus $4.00 shipping.
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